Fashion Blog

History  Early days Adidas was founded by Adolf "Adi" Dassler who made sports shoes in his mother's scullery or laundry room in Herzogenaurach, Germany after his return from Wold War 1. In July 1924, his older Rudolf joined business, which became Dassler Brothers Shoe Factory ( Gebrüder Dassler Schuhfabrik ) . The electricity supply in Herzogenaurach was unreliable, so the brothers sometimes had to use pedal power from a stationary bicycle to run their equipment. Dassler assisted on the development of spiked running shoes (spikes) for multiple athletic events. To enhance the quality of spiked athletic footwear, he transitioned from a pervious model of heavy spikes to utilising canvas and rubber. In 1936, Dassler persuaded U.S. sprinter Jesse Owens to use his hand made spikes at the 1936 Summer Olympics. Following Owens'four gold medals, the name and reputation of dassler shoes became known to the world's sportsmen and their trainers. Business was succ...

1. How blogging improved your life + wardrobe? 2. What to pack for a Winter Holiday? 3. What to pack for a Summer Holiday? 4. Top 5 outfit post from your blog . 5. Top 10 Fashion Photography Tips . 6. Top 5 Ways to Promote your Fashion Posts . 7. How to Create a Capsule Wardrobe? 8. Best way to Shop on Budget . 9. Top 3 Items I bought and regretted that I did . 10. A day in the life of Fashion Blogger .

Adidas    is a   multinational corporation , founded and headquartered in   Herzogenaurach ,   Germany , that designs and manufactures shoes, clothing and accessories. It is the largest   sportswear   manufacturer in Europe, and the second largest in the world, after   Nike . [3] [4]   It is the   holding company   for the Adidas Group, which consists of the   Reebok   sportswear company,   TaylorMade   golf company (including   Ashworth ), 8.33% of the German football club   Bayern Munich , and   Runtastic , an Austrian fitness technology company. Adidas' revenue for 2018 was listed at €21.915 billion. [2] The company was started by  Adolf Dassler  in his mother's house; he was joined by his elder brother  Rudolf  in 1924 under the name Dassler Brothers Shoe Factory. Dassler assisted in the development of spiked running shoes ( spikes ) for multiple athletic events. To e...

 Gucci is an Italian Luxury brand of fashion and leather goods. Gucci was founded by Guccio Gucci in Florence, Tuscany, in 1921. Gucci generated about $4.7 billion in revenue worldwide in 2008, According to BusinessWeek and climbed to 41st position in the magazine's annual 2009 "Top Global 100 Brands" chart created by Interbrand, It retained that rank in Interbrand's 2014 index. Gucci is also the highest-selling Italian Brand. Gucci operates about 278 directly stores worldwide as of September 2009, and it wholesales its products through franchisees and upscale department stores. In the year 2013, The brand was valued at US$12.1 billion, with sales of US$4.7 billion. In the Forbes World's Most Valuable brands list, Gucci is ranked the 38th most valuable brand, with a brand value of $12.4 Billion as of May 2015. As of January 2015, The creative director is Alessandro Michele

 Nike is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. Itis the world's largest supplier of atheletic shoes and apparel and a major manufacturer of sports equipment, with in excess of US$24.1 Billion in its fiscal year 2012.

A model is a person with role either to promote, display or advertise commercial products, or to serve as a visual aid for people who are creating works of art or to pose for photography.                                                                                      Modelling is considered to be different from other types of public performances, such as acting or dancing. Although the difference between modelling and performing is not always clear, appearing in a film or a play is not generally considered to be  'modelling'.

Fashion is a popular aesthetic expression in a certain time and context, especially in clothing, footwear, lifestyle, accessories, makeup, hairstyle and body proportion. Whereas a trend often connotes a very specific aesthetic expression, ans often lasting shorter than a season, fashion is a distinctive and industry-supported expression traditionally tied to the fashion season and collections. Style is an expression that lasts over many seasons, and is Bourdieu, fashion connotes "the latest difference."

A fashion influencer is a personality that has a large number of followers on social media , creates mainly fashion content and has the power to influence the opinion and purchases behaviour of others with their recommendation. Brands endorse them to attend fashion shows, parties, designer dinners and exclusive trips and to wear their clothes on social media. If a salary has been involved, the influencer has to label such posts as paid or sponsored content. Before social media "they would have been called 'It girls'. Business magazine Forbes identified fashion influencers as 'the new celebrity endorsements". However, influencers seem to have a closer relationship with their audience than traditional celebrities. As marketers Jung von Matt, Brandnew IO and Facelift point out. "Daily interactions across multiple channels, through photos, stories or live sessions, create a form of closeness and trust" that make influencers "often more tangible than ...

Commercialization of fashion blogging Fashion blogging is rapidly becoming a highly profitable new media business, with a mixture of independent blogs and well-funded fashion blog networks competing to dominate the space. Other commercially successful independent fashion blogs include Budget Fashionista, which reportedly brings in $600,000 a year in revenue and The Bag Snob, which " generates a six-figure income, mainly from advertising ". By 2008 SheFinds.com was generating $400,000 in revenue per year.  Personal style bloggers  like Aimee Song from SongofStyle.com has told WWD that she gets paid anywhere from a couple thousand to 50,000 dollars for hosting an event or Instagramming a brand. There have also been a series of business deals that have brought serious investor money into the fashion blogging space. These include: October 2006: Sugar Publishing Inc. raised Series A funding from legendary venture capital firm Sequoia, to a rumored value of $5 million...

Mainstream media acceptance of fashion blogging Fashion blogs are increasingly becoming a part of the mainstream fashion press. An increasing number of fashion bloggers were invited to designers' fashion shows in 2006 compared to previous years. Large advertisers like H&M and Gap have bought advertising on fashion blogs, and other large companies like the underwear-maker Jockey are targeting fashion blogs in their PR efforts. Many big media organizations have started fashion blogs and the best fashion bloggers are now also being offered mainstream media positions. (See above for more details.) Fashion blogging is also now regarded as worthy of mainstream media coverage. The reference list below shows the very high caliber of media publication that have written about fashion blogs. These publications include the Wall Street Journal,  The New York Times , Fast Company and the Sydney Morning Herald.

Early fashion blogs Fashion blogs first appeared in the  blogosphere  prior to 2002, and  Kathryn Finney , founder of  Budget Fashionista , was invited to  New York Fashion Week  as early as September 2003; a short time later, Fashiontribes.com was being seated fourth row at shows like Bill Blass. Paris-based American fashion blogger  Diane Pernet , founder of  A Shaded View on Fashion , has been called "the original style blogger by  The New York Times , and has been a fashion blogger since 2005. By 2008, Tina Craig and Kelly Cook of Bag Snob.com were seated second row at shows like Diane von Furstenberg and Oscar de la Renta. The fashion blogs that attracted media attention in 2002 include two that are still in existence: LookOnline Daily Fashion Report and She She Me. In 2004,  Michelle Madhok  introduced SheFinds.com, "an online shopping publication". By 2005, the site earned $300,000 per year, although ...

History Fashion blogs first appeared in the  blogosphere  prior to 2002. Both the number of fashion blogs and the number of media mentions of fashion blogs has grown considerably since then. Published accounts of the growing number of fashion blogs are mentioned above, and a Facteva search reveals that media articles mentioning "fashion blogs" grew from one in 2002 to over 100 in 2006. In 2006, the commercial success and growing profile of fashion bloggers were the two main themes in coverage of fashion blogs. In 2009, CNN wrote about a blogger, Rumi Neely of Fashion Toast, who went from a small website to the runway for a popular label.

Types of fashion blogs By writer's expertise Fashion blogs may be written by insiders, outsiders, or aspiring insiders. Insiders  are people who work (or have previously worked) in the fashion industry or for the traditional  fashion media . In addition, some fashion insiders write occasionally as guest bloggers on larger sites. For example, the fashion designer Nanette Lepore has contributed to Glam.com. [14] Outsiders  are people who know a lot (or at least have strong opinions) about fashion, usually by virtue of being very dedicated consumers of fashion. Aspiring insiders  are people who want to work in the fashion industry or media and believe their blog may provide a ‘back door’ entry into a mainstream fashion writing job. By ownership Fashion blogs may be owned either by individuals or by companies. The types of individuals running fashion blogs are listed above. The types of companies now running fashion blogs include large mainstream media ...

There is considerable disagreement regarding the number of fashion blogs in existence. In a February 2006  Women's Wear Daily  article, Corcoran stated: There is an enormous, and growing, number of fashion and shopping-related blogs: about 2 million, according to Technorati Inc., [...] or slightly less than 10 percent of the 27 million blogs the company tracks. (That number includes blogs in languages that use the Roman alphabet and that contain anything fashion-related, including sites such as  Pink Is the New Blog , which focuses on celebrities.) It is likely that this figure is inflated by a substantial number of personal blogs that mention fashion. These are not considered fashion blogs using the criteria above. All other estimates of the popularity of fashion blogs are considerably lower. In September 2005, La Ferla stated that "as little as a year ago, the number of [fashion bloggers] could be counted in the dozens. Today there are hundreds". Lara Zam...

Fashion is a multibillion-dollar industry that has considerable impact on the way ordinary people dress and present themselves and relies heavily on media and advertising to communicate the producer's preferences and goals and influence public perception through various types of promotion; at the same time, fashion can be influenced by social change and counter-trends outside the producer, retailer or advertiser's control. As fashion is driven by trends within and without the fashion industry, fashion blogs and other "new media" outside the control of traditional establishment represent a disruptive innovation to the social dynamics of mass media and fashion consumption in modern consumer society. It is likely that the blogosphere will have a considerable longterm influence on the industry, as the number of fashion based blogs continue to grow, with increasing numbers of consumers able to create and modify the media that they consume, and traditional producers and ad...

A fashion blog can cover many things such as specific items of clothing and accessories, beauty tips, trends in various apparel markets , celebrity fashion choices and street fashion trends.They cover fashion at all levels from the largest fashion design house to the smallest independent designer. Many fashion blogs could also be categorised as shopping blogs, similar to the content of fashion magazines. Some retailers in the fashion industry have started blogs to promote their products. Some blogs focus more on fashion advice, featuring how-to articles for the lay reader. Articles discuss cloting fit, the matching and complementing of colors, and other information on clothes wearing and care along with prescriptive advice on adhering to basic standards and recent trends.

Fashion blogs are blogs that cover fashion industry, lifestyle, beauty and clothing. Developing fashion and lifestyle blogs on Wordpress platform increasing day by day. Fashion blog is a niche that's fun and exciting . If there is even a tiny part of you that aims to become a successful fashion blogger, then the best way to learn how to navigate it is simple: go straight to the top bloggers and find out how they did it.