Number of fashion blogs

There is considerable disagreement regarding the number of fashion blogs in existence. In a February 2006 Women's Wear Daily article, Corcoran stated:

There is an enormous, and growing, number of fashion and shopping-related blogs: about 2 million, according to Technorati Inc., [...] or slightly less than 10 percent of the 27 million blogs the company tracks. (That number includes blogs in languages that use the Roman alphabet and that contain anything fashion-related, including sites such as Pink Is the New Blog, which focuses on celebrities.)

It is likely that this figure is inflated by a substantial number of personal blogs that mention fashion. These are not considered fashion blogs using the criteria above.

All other estimates of the popularity of fashion blogs are considerably lower. In September 2005, La Ferla stated that "as little as a year ago, the number of [fashion bloggers] could be counted in the dozens. Today there are hundreds". Lara Zamiatin estimated in November 2006 that there are now "several hundred fashion blogs".

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Defination

A fashion blog can cover many things such as specific items of clothing and accessories, beauty tips, trends in various apparel markets , celebrity fashion choices and street fashion trends.They cover fashion at all levels from the largest fashion design house to the smallest independent designer. Many fashion blogs could also be categorised as shopping blogs, similar to the content of fashion magazines. Some retailers in the fashion industry have started blogs to promote their products. Some blogs focus more on fashion advice, featuring how-to articles for the lay reader. Articles discuss cloting fit, the matching and complementing of colors, and other information on clothes wearing and care along with prescriptive advice on adhering to basic standards and recent trends.

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